In the 2nd collaboration with Kinki University, Aishitoto Co., Ltd has just released a new hair series, UMIKARA Shampoo and Treatment.
UMIKARA Shampoo & Treatment use full-length collagen extracted from the skin of yellowtail, namely Kindai Buri, fully cultivated by Kinki University Fisheries Research Institute.
UMIKARA hair series uses the delicate and fragile collagen which can only be extracted from one yellowtail at one time. After spending four years on research, we finally developed the ideal hair products with actual effectiveness.
In addition, we are currently working on patent registration for the technology utilized in the development of UMIKARA Shampoo & Treatment that moisturize hair.
We will continue to conduct joint research with Kinki University to provide safe and result-driven products.